"Palance is a provider of portfolio analytics tools, for the everyday investor. Unlike its peers, the company has simplified the analysis experience for Retail Investors by having a user-friendly interface that produces affordable and concise risk reports that highlight only the most important attributes of an investment portfolio. Its analysis spans across a range of asset classes including Equities, ETFs, Indices, Mutual Funds, Investment Trusts, and even Digital Assets (i.e., cryptocurrencies). By using Palance, Retail Investors will have a deeper understanding their portfolios, the inherent risks within it, and ultimately help construct a more diversified portfolio with appropriate levels of risk to minimise the risk of permanent capital loss. Investors will be better equipped to first, preserve wealth, and beyond that, generate long-term returns."